Everyone says you need to have a good track record, have substance, be good at your job. But what does that really mean? In CEO Material this subject takes precedence in chapter one. It’s not about technical expertise alone, that is a small part of it…..

We’ve seen CEOs attacked for Wall Street greed, questioned by Congressional committees, exposed on “60 Minutes”, and led to prison in handcuffs. How did those business heads turn into incompetent and/or dishonest crooks and low-life’s?

We assume power corrupted them. Not so. Usually, he (or she) was rotten from the start- he [...]

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